This is an enriched 6 week Digital Technology Program for Business Owners that combines one-to-one coaching with hands-on, detailed practicum for each module. This program is ideally designed for business owners to expand their ability to:
- communicate with their target markets through the internet and social media platforms, and to
- leverage digital technology, automation and integration to successfully enhance their market reach.
Initially, participants are taken through the program’s introspective-style research, reviewing and assessing their existing media assets. These may include produced videos, programs, downloadable PDFs as well as infographics and other communications collateral. This step helps to clarify strategies around what their firm’s state of readiness is versus what it may still require to reach their goal of new, target audiences within Canada, the USA and even the United Kingdom. Through the coaching and training stages, and after implementation, Moss Media Solutions remains an on-going resource for its participants, offering mentoring opportunities as needed until confidence is secure.